Greater London Enterprise Awards 2021

46 | Greater London Enterprise Awards 2021 agency partner network. Attracting some of the best start-up and scale-up companies, WP is an industry pioneer for the future of PR, disrupting the traditional model of engagement to deliver greater business impact. Its unique selling point is that it uses tried and tested big agency methologies on a flexible basis, to support businesses of all sizes when coming up against established players. By working with WP brands can reach their prospective and existing customers to generate top of the funnel sales leads and revenue opportunities. WP also provides social media presence optimisation strategies to create a truly integrated communications programme to drive purchase decision making and behavioural change. Meanwhile, WP enhances the reputation of brands, supporting companies with managing issues and crisis challenges to prevent loss of business and protect revenue. Overall, WP is a strategic public relations partner working with brands to build their market share and strengthen their reputation. If you’re looking for a Public Relations and Communications company that will create tangible business impact and put you first, you need not look any further. Contact: Will Painter Company: WP Communications Web Address: https://wp-communications.com/ WP Communications is a global integrated communications agency, providing the bespoke public relations services to its many clients. These clients are all looking to grow their businesses and enhance their reputation. We get to talk to its Founder and CEO, Will Painter, about its success in winning Most Innovative Public Relations & Communications Agency in 2021. WP Communications is helping clients all over the world to grow their brands and build a name for themselves. Established in 2018, out of a passion to provide a big agency experience on a nimble basis, its services include corporate communications, technology PR and consumer PR - helping businesses to extend their brand awareness and customer base. It does this by providing senior expertise on a daily basis and cultivating an agency of high performers to deliver engaging earned, owned and paid media campaigns, reaching the target audiences that matter. WP has an intricate understanding of how to tell captivating brand stories. The company identifies the sweet spot of what matters to the customer, the media, and the brand to create share-worthy and news-worthy content. WP Communications creates and execute integrated communications campaigns across earned, owned and paid media that shift perception and influence decision making. The industries that WP covers are, and are not limited to, technology, cybersecurity, manufacturing, entertainment, health and wellbeing, real estate, travel, consulting, food and beverage, automotive and fashion. It follows the trends of each market and sector to provide a bespoke experience for each of its clients. Founder and CEO, Will Painter, tells us that WP has a “passion to support the SME community.” As a high performing agency that goes the extra mile for its customers, WP is providing unrivalled access for start-ups, scale-ups and large enterprises to established public relations methologies to generate maximum business impact. Most Innovative Public Relations & Communications Agency 2021 With a bespoke personal development programme, Will tells us that it employs those that are “creative, curious, motivated, and willing to challenge the status quo to help customers reach new heights.” Each member of staff has the relevant training to strengthen their existing skill set, the training is both in-house and with certified public relations external providers such as the Public Relations Communications Association (PRCA). The vision of the firm is “working with the brands of tomorrow” with its hub of PR innovation based in London. Will says, “Our HQ is in London however, we are not limited to this territory. We have a strong presence in Europe, the US, APAC, and EMEA. The WP Communications agency model enables our clients to build their offerings on an international basis with speed and efficiency as one agency.” WP is working with a diverse client base of both local and global customers through its extensive Jul21470