Midlands Enterprise Awards 2018

SME NEWS / Midlands Enterprise Awards 2018 13 , Vogue (UK), is a market leading designer and manufacturer of quality towel warmers, designer radiators and heating accessories in traditional and contemporary styles. We profile the firm to find outmore and explore the secrets behind its success. Best Bathroom Heating & Accessories Supplier 2018 Established in 1990 within the heart of the West Midlands, and still privately owned by its original founders, to this very day Vogue UK continues to design and create more products than any other company in this field, constantly leading the trend by combining fashion with functionality. By manufacturing in-house, Vogue is able to constantly explore new techniques and experiment with innovative designs, materials and finishes which are exclusive to its brand, offering customers the unique opportunity to buy something truly innovative. The UK heating sector has always been a highly competitive marketplace, which compels the firm’s dedicated designers and skilled craftsmen to continually create a point of difference for their customers, which in turn works hard to grow Vogue’s brand and build on its already impressive success. This success revolves around the bespoke service offered across Vogue’s standard portfolio, which allows for quick modification of the firm’s existing models in terms of design and construction. This is a great compromise as it not only costs less than designing a completely bespoke product from concept, but it also provides the customer with a great level of choice and individualism all the same. Services like this allow Vogue UK to create show-stopping heating designs that meet all the requirements of a space and its available heat sources (central heating, electric or dual fuel), as well as provide the desired levels of comfort and luxury that the modern home and homeowner, aspire to. The satisfaction of having a truly original product that will not be seen anywhere else is a major selling point for its customers. Furthermore, designing and manufacturing products in Great Britain enables the firm to push design boundaries and experiment with different materials and techniques to create pioneering products. Consumers place trust in companies that manufacture in Britain. Not only are they confident that the products being purchased meet the highest standards of quality, but delivery times are often reduced too. Furthermore, should there be any issues with an order, it is easier to trace how far along the manufacturing line the product is and when it is being distributed. Looking ahead, Vogue has an exciting future in front of it as the firm seeks to capitalise on the UK market’s increasing focus on home improvement. With current developments across the region’s highways and public transport for new high-speed trains from major UK cities to the Midlands, firms such as Vogue have seen resurgence for new builds and property developments, including more luxury homes. To be able to cater to this future influx of young professionals and commuters, the firm’s portfolio is constantly adapting and changing, which is why it offers both standard and bespoke designs. By doing so, Vogue will ensure that it captures this growing ‘anytime, anywhere’ generation, and deliver a product portfolio that is reactive, exciting and market leading. Ultimately, being based in the Midlands offers Vogue many exciting opportunities. As a region, the West Midlands continue to play an increasingly pivotal role in the world of product design and manufacturing. In fact, Wolverhampton, where its factory is based, is one of the main areas for manufacture of brass and steel, so the team at Vogue hope to continue to play their part in safeguarding the Midlands future as a leader in innovative design, provider of local employment opportunities and of course, developer of home-land manufacture over many more years to come. Vogue (UK) MID18004 Company: Vogue (UK) Address: Strawberry Lane, Willenhall, West Midlands, United Kingdom, WV13 3RS Phone: 01902 387 000 Website: www.vogueuk.co.uk Vela MD048 Towel Warmer