SME Q3 2018

26 SME NEWS / Q3 2018 , BroadreachNature + is a company dedicated to the health and wellbeing of pets using advanced, natural and veterinary-formulated products. Earlier this year, they were named in SME News Magazine’s Business Elite Awards with the title of Most Trusted Animal Health Supplements of 2018. On the back of this well-deserved win, we spoke to AnneWood, Owner and Founder of BroadreachNature +, to find out how she has forged their remarkable reputation in the sector. Dedicated to the Health and Wellbeing of Your Pets Founded in 2014, Broadreach Nature + was created with a commitment to providing only the very best products for their customer’s beloved pets. Four years on, this idea remains at the very heart of the company and is clear to see in their dedication to customer service and the consistent quality of their products. Since the beginning of 2018, Broadreach’s commitment to excellence has garnered industry-leading accolades and professional recognition from the Ethical Company Organisation, the Hertfordshire Business Awards and the National Business Awards, with this streak looking set to continue going into 2019. In her role as Owner and Founder, Anne Wood is the driving force behind Broadreach’s enduring success, ensuring that a true passion for pet welfare defines the company and its operations. To start, Anne emphasises the importance of quality products and outstanding customer service to Broadreach; “We focus ourselves on only the highest quality natural products, and the best possible care and support for our customers. We have an online shop that offers 24/7 availability for our products 365 days a year, and we always encourage our customers to talk to us to get to know them and their lovely pets. Every customer receives a personalised note with every order as well as a free gift for their pet. We are truly passionate about what we do and are always looking for ways to offer more to our customers and how we can best help them. At the end of the day they are the reason we are here, so it is our pleasure to offer the very best we can for them.” Broadreach’s product range is truly impressive, with supplements catered for every stage of a pet’s life. Anne goes into more detail, “We have developed a wide range of Advanced Health Supplements for both Dogs and Cats to cover every stage of life from our Young and Agile Joint Care for the early developmental stages of Joints, to a range for sensitive or over-reactive digestion both in a syringe paste and powder form. We also do a calming support to help with phobias, anxiety or stressful situations, Liver and Senior Care for later in life, plus our Award-Winning Probiotic Daily Fibre Care, which supports not only the digestion but adds good fibre into the diet to help with rebalancing the gut, anal gland issues, rehydration and firming up stools.” Anne continues, highlighting how Broadreach has grown to overseas markets; “We launched this Range at the PATS International Trade Show in September 2015 with 9 Products. Since then the Company has experienced significant growth and we now have a range of 20 Products together with exporting partners in countries such as Hong Kong, Slovenia, Macau, The Netherlands and Romania. More recently, we have received regulatory approval for our range to launch in Slovakia, to coincide with our work with our partners in Greece. Going forwards, we are keen to build more partnerships in other countries, and we want to reach as many customers – and their pets- with these great products. We are absolutely heading in the right direction to achieve that goal.” Ultimately, Broadreach Nature+ was created to realise a growing demand for high-quality health and wellness products in the animal health sector. “The reason we decided to launch this range was that we felt there wasn’t enough high-end products 1809SM05 available to customers. We felt the customer should have the option of being able to buy these products outside of a veterinary practice if they wished.” Broadreach couldn’t have come about at a better time. The health sector is experiencing a boom in interest in recent years; as consumers look to increase their own fitness and health, so too do they look towards improving the health of their life-long companions. Anne fundamentally agrees, “there is more and more awareness about the Health and Wellbeing of family’s beloved pets and the desire for Natural ingredients. The effects of some chemicals and synthetic substances can be very detrimental to a pet over time, and we are seeing more customers who are better informed about what they want from a particular product.” Broadreach Nature + represents the very best in modern British business. The secret to their success is simple – a focus on quality products, and individualised customer service. Above all of that, is the fundamental commitment to ensuring that your pet’s wellbeing is put first, above everything else. With Anne at the help, Broadreach is in safe hands – it’s presence in the sector guaranteed for years to come.