UK Enterprise Awards 2022

194 | UK Enterprise Awards 2022 The Smart Exchange is a boutique dress agency with a twist. It promotes fine items that dazzle its customers. But it doesn’t stop there. The Smart Exchange helps to support and build confidence whilst contributing to a greener future. Here we learn more from Owner, Angie Crump, as it wins this prestigious accolade. The Smart Exchange was taken over in 2019 by Angie Crump who wanted to create a place for preloved clothing items to be recycled and re-loved. Although setting up in the midst of the pandemic could have been extremely difficult, Angie has worked tirelessly to create a space where people can find high-end, designer label items that are all beautiful, desirable, and less than three years old. It is due to Angie’s commitment to the trade that The Smart Exchange has flourished. It has touched the lives of many customers who are all looking to save money, recycle materials, and – most importantly – feel good about themselves. Angie, and the team, believes that every person deserves to feel good about themselves. This is where The Smart Exchange comes in. Angie tells us that it has one store for “Mother of the Bride/Groom, Prom, Cruise, Race Days, invites to the Palace and wedding guest outfits along with hats, fascinators, hatinators shoes and bags,” and one for “Preloved everyday wear bags and accessories from high-end high street to designer labels.” Sourcing items from those who are looking to clear space and recycle their precious items, The Smart Exchange sells items on a commission basis. With many clients selling items that are no longer on the market, you can be sure to find something unique and stylish that you can wear with confidence. Recycling and reducing the material waste is essential in this current climate. It is important to remind ourselves of the great deal of work and resources that go into designing and making fashion items – and, of course, it is absolutely invaluable to find a source of clothing that we can rely on to make us feel like we are making a difference. Selling items that are extremely high quality, originally expensive, and – sometimes – very rare, The Smart Exchange has an edge on its competition. Its unique selling point is that it sells Best Pre-Loved Designer Label Boutique – West Midlands Aug22252 such incredible products with a positive attitude to match. All of The Smart Exchange staff members are “friendly and welcoming – with an honest feedback to our customers,” Angie enthuses. It is this kind of dedicated attitude that keeps customers coming back – and keeps attracting new customers to buy from The Smart Exchange. With such superior quality items and an excellent service, it is no surprise that it has won this amazing award. Not only is Angie proud of the shop, but she is overjoyed with the team who all act as a support network for one another. Angie says, “To work with us you need to be a team player,” and this is truly reflective of the work she does as Owner. Employing a team of people that help customers to not only feel good about their purchases, but feel good about themselves mentally, Angie tells us, “Many times we become a counsellor too, lending an ear when needed without judging. A smile and friendly manner goes a long way and is priceless.” This supportive environment encourages both staff and customers to thrive. Angie and the team are all proud of who they are and what they do – and so they should be. Winning Best Pre-Loved Designer Label Boutique – West Midlands is a huge achievement for this “Aladdin’s cave of hidden gems”, and The Smart Exchange will undoubtedly continue to brighten the lives of its customers. Contact: Angie Crump Company: The Smart Exchange

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