Q4 2021

48 | Q4 2021 Oct21565 Real Estate Agency of the Year - Borough of Swale Over the past couple of years, the housing market has faced numerous challenges, yet amongst the turbulence Harrisons Homes has continued to shine. Boasting impressive sales figures, the Kent based company has grown exponentially throughout the lockdowns and restrictions. Over the course of the next year, the winner of ‘Real Estate Agency of the Year - Borough of Swale’ has many ambitious plans up its sleeves that it hopes to set in motion. Harrisons Homes Estate Agents was founded under the principle that it would make a change – its mission? To change the way the public perceives estate agents. Indeed, Harrisons Homes is devoted to helping people begin the next season of their lives, and endeavours to help them through each step of the transaction. Believing that estate agents have become too dependent on property portals, Harrisons Homes vows to put in the work and market the homes for weeks before it considers using a portal. The company provides nothing short of a client-centric service, as its customers are its main priority. After all, customers are at the heart of the company and are the ones that keep the work flowing in. It is with this in mind that Harrisons Homes provides attentive, highquality customer service, and consistently goes above and beyond to make the buying and selling processes simple. Henceforth, Harrisons Homes operates differently to a traditional estate agent – there are no lengthy contracts, it doesn’t haggle on its fees, and it gets certified results. On average it takes around 16 days for Harrisons Homes to achieve a sale, and this is almost entirely due to the companies exceptional marketing abilities. For two weeks the estate agents market the home towards relevant buyers that are prepared to make an offer – most properties sell in this time, and if not, then it’s added to the property portals. Furthermore, Harrisons Homes has a property alerts service, which, via the customer’s preferred method, notifies the client about available properties. The numbers simply corroborate its skills. Consistently, Harrisons Homes achieves 103% on the original asking price, and it has a fall through rate of 4% compared to the national average of 33%. Its expert team are crucial to its success, and therefore, Harrisons Homes takes active steps to make the working environment fun and invigorating. Staff are rewarded based on the team’s results, and they are not paid on an individual commission, ensuring that staff remain focused on their work and not the amount they could make. Within the company there are always chances to grow and learn as Harrisons Homes provides a range of training and professional development opportunities. Moreover, the firm has cultivated a supportive atmosphere – the team thinks and acts like a family. Over the past year, the housing market has rapidly expanded due to the stamp duty holiday and the ‘race for space’, a phenomenon during the lockdowns caused by homeowners discovering that their houses didn’t suit their needs. Whilst this increased the volume of work, many estate agents noted that the sales process drastically slowed down. Harrisons Homes conquered this challenge by nurturing each sale through to completion, therefore the company only uses expert in-house sales progressors. Of course, no challenge is too big for Harrisons Homes’ team of professionals. During 2022, many experts believe that the housing market is going to struggle due to the end of the furlough scheme, inflation, and ever-increasing living costs. Whilst the market is still expected to grow, this is forecast to be at a reduced rate and slower than previous years. However, for Harrisons Homes, 2022 is full of exciting projects which it plans to announce throughout the upcoming year. Contact: Chris Ellis Company: Harrisons Homes Web Address: www.harrisonshomes co.uk

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