48 | UK Enterprise Awards 2023 Apr23252 Event Venue of the Year 2023 - Somerset With ample indoor and outdoor space as well as a useful range of facilities, the Bath & West Showground is an incredibly versatile venue. For example, its vast open-air space features nine conveniently located toilet blocks, making it suitable for outdoor events of all sizes. As well as this, the site is equipped with a number of indoor meeting rooms for corporate bookings, enabling it to offer space for anything from hot desking to large conferences. This means that, whether you’re looking to host a festival, wedding, glamping weekend, yoga retreat, meeting, conference, or anything else, the Showground certainly has you covered. As a company, the Bath & West Showground is confident that its offerings are truly unique. Its venue effectively fuses city life with tranquil countryside to create the perfect location for any event. Thanks to the site’s versatility, the Bath & West Showground is rarely unable to accommodate a request from a client. In the majority of cases, its team will not only find a way to make it work but also go above and beyond to make it special. When clients choose to book an event at the Bath & West Showground, they can trust that they will be treated like much more than just a business transaction. In everything they do, the company’s team strive to make people happy in some way. “Human beings are so much more than just the budget in front of them, or the next thing on their to do list. I believe what makes us stand out is tapping into that,” Charly comments. “I care about people’s emotions, what they might be feeling, what they might be going through, what makes them tick and what unique aspects will make them feel appreciated.” To create a team that truly cares about clients, the Bath & West Showground aims to hire passionate individuals. “You can teach anyone how to do the job at hand, use the system you have in place or how to calculate what to charge for something, but you can’t teach them passion,” Charly says. “You can’t teach them how to care, how to put their heart into what they do, how to care about people and really listen to them. That is what we look for when we hire someone new, the rest can follow.” Comprised of people who are utterly committed to their roles, the Bath & West Showground crew is continuously striving for improvement, never settling into their comfort zone and simply going through the motions. The company’s ethos is that everything should be done for a reason. “As a team we ask ourselves why, who and what, and use this to form the strategy around how we achieve our goals,” explains Charly. “Why are we doing this, who is it for and what do we want to achieve with this? If we cannot answer one or more of these questions, then we don’t move forward with the task because it doesn’t match our ethos.” In a post pandemic world, there is currently a great appetite for in-person events, meaning there is increased demand for venues and spaces. For this reason, many of the public events hosted at the Bath & West Showground have a great turnout, with people itching to make the most out of life and experience as much as they can. As well as this, the pandemic has drawn attention to the importance of wellbeing and positivity in the workplace. As a result, the Bath & West Showground has seen an increase in corporate bookings, since its versatile site enables businesses to combine meetings and conferences with the beautiful Somerset countryside. An outdoor activity is a great way to break up the day and boost productivity. To further benefit corporate clients, the Bath & West Showground offers energising catering options such as mouth-watering superfoods, fruit Situated in the heart of Somerset’s beautiful countryside, the Bath & West Showground is a 240-acre site that serves as the West of England’s premier events centre, boasting a variety of different events spaces and stunning outdoor areas. Here, we speak to Charly Andrews, Head of Commercial Sales, about what makes the venue special.
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