Welsh Enterprise Awards 2022

8 | Welsh Enterprise Awards 2022 Fastest Growing Online Bathroom Company of the Year 2022 Offering customers a choice like no other, Tradeprices Bathrooms has revolutionised the bathroom market. Through innovative business decisions and an outstanding knowledge of the market, Tradeprices Bathrooms offer exceptionally made bathrooms at an affordable price to suit anyone’s budget, whilst maintaining the high-quality products and customer service the business is renowned for. With its rising – and overwhelmingly positive – reputation, Tradeprices is putting Wales on the map, changing the market not only nationally, but throughout the UK with a clear niche that sets the business apart from the rest. With 2022 brining in exclusive ranges not seen anywhere else in the UK, Managing Director, Gavin keeps Tradeprices up to trend with a market nobody else can take advantage of, giving the company a lead over its market. Tradeprices scours the market for the latest bathroom trends, trends that the UK public are asking for. Early in 2022, Brushed brass was mentioned as a huge trend. At the time, there were no companies in the UK selling any brushed brass show enclosures, although these were already in demand. Tradeprices teamed up with two manufacturers and agreed a design in its Pacific and Apex ranges to provide high quality show enclosures in all shapes including pentagon, sliding, quadrant, and offset quadrant. The bathroom company has since fast become a European distributor to one of the biggest glass manufacturers in Europe. It has also expanded its ranges, while still being the UK’s leading brushed brass enclosure supplier. None of its hard work and accomplishments are going unnoticed either, with the business’ success within the Welsh Enterprise Awards 2022 being the ninth accolade it has received in the space of two years. Gavin comments, “I would just like to thank the team; both John and Claire have been fantastic. So much hard work goes on behind the scenes to make this company happen. It really is mind-blowing.” Playing a large part in the team’s extraordinary success is its internal culture. The Tradesprices office is a fun one, but with only four team members, they do maintain a hard work ethic and are always pushing orders out as fast as they can. There are always obstacles within this industry, from dealing with couriers, and national stock with distributors, but the team always strives to consistently deliver the highest quality customer service levels. Of course, the pandemic was quite a challenge, too – But the business refused to settle for mediocrity, instead determinedly sustaining lead over competition by working with its distribution companies on new ranges and colours, despite factories and manufacturing companies being closed, or projected delays around the world for up to 16 weeks. In addition to this, Gavin makes clear that the future is bright for the business, adamant that the niche of the business is a key opportunity for growth. He tells us, “The future is very bright for us. We have found a niche in the market that we fit comfortably in. We are always working towards making things even better for the customer. We are currently trialling free delivery UK wide which will help our customers even more with tighter budgets. If not, we also include free gifts to alleviate any delivery charge, so we always have the customer at the forefront of what we do.” The company is now on its third warehouse move in two years, which reflects its huge growth. Gavin says, “The growth of the business keeps me guessing on what happens in 2023, but we have set our target of direct manufacture rather than the traditional use of distributors in the UK. This way, we can have the upper hand on the latest trends. We can also maintain our prices as we have more control over the cost.” He adds, “In 2023, we are also renewing the website to make our customer experience even better. With more interaction, more inspired blogs to showcase our ranges, and to allow the customer to trust our brand even more.” Company: Tradeprices Bathrooms Contact: Gavin Smith Email: gavin.smith@tradeprices.com Website: www.tradeprices.com Aug22544