Category: Business Advice

Is 2024 a good year to start a business? How do you connect with like-minded individuals to build your business network? More importantly, how do you keep your professional network firmly engaged?

Serial investor and philanthropist Roman Semiokhin is an experienced entrepreneur with an in-depth understanding of the tech industry. In Cyprus, Mr Semiokhin has harnessed the latest research and state-of-the-art technology in his mission to create an innovat

Customer engagement is essential to the success of any company, but it can make or break a small business.

A business's kerb appeal, or how attractive and inviting its exterior appears from the street, can significantly impact its success in drawing customers inside. For SMEs seeking to boost revenue, upgrading lacklustre storefronts is a strategic imperative.

For an SME with limited resources and manpower, digital marketing is a constant challenge. It can lead to employees stretching themselves thin and juggling multiple responsibilities. This, in turn, can lead to the last thing any SME needs: job turnover!

Referrals are incredibly valuable because consumers typically trust friends and family over brands. Nurture your most loyal customers with these SME tactics.